Firestone at the iHeart Country Festival
For the third year in a row Hatch worked with Firestone to create their fan experience at the 2017 iHeartMusic Country Festival. We created a thematic activation area at the Daytime Village with a custom punch cut wood logo header and truss cladding to match the overall branding throughout the festival. A fun spot to […]
Firestone at the iHeartRadio Country Festival
For the iHeartRadio Country Festival Hatch has partnered with Firestone to produce their fan activations for three consecutive years. Providing concertgoers fun interactive brand interactions has been central focus for Firestone so we came up with activations that spoke to the spirit of the brand and engaged with fans. Through a series of photo moments […]
Crown Royal VIP Lounge at the CMT Awards
For the 2014 CMT Music Awards at Bridgestone Arena on June 4, 2014 in Nashville, Tennessee Crown Royal brought Hatch on board to produce their Hero’s Project talent lounge. We transformed the arena’s backstage into a branded lounge where celebrities, musicians and VIP guests were invited to share messages and create care packages for American […]
Buffalo Wild Wings at the iHeartRadio Music Festival
First year sponsor of the iHeartRadio Music Festival, Buffalo Wild Wings tasked Hatch to recreate the look and feel of their brick and mortal retail locations on the daytime village festival grounds. Inspired by their properties, we transformed their activation footprint into the B-Dubs fan zone installing an entirely custom set with graphics, neon bar […]
Black Label Media House at the Sundance Film Festival
In partnership with Black Label Media, producers of the Oscar winning feature film, “Sicario,” Hatch created the Black Label Media House at the 2013, 2014 and 2015 Sundance Film Festival. The exclusive social networking experience is designed to bring together the brightest and most iconic celebrities, film makers, industry leaders and influential tastemakers to share […]
AT&T DIRECTV at the iHeart Country Festival
For the third consecutive year, iHeart Media tasked Hatch to showcase its title sponsor of the 2018 iHeart Radio Country Music Festival at the fan outdoor village as well as the VIP experience within the main concert arena. At the village, we created an updated design studio where guests were able to customize a flannel […]
AT&T DIRECTV at the iHeartRadio Country Festival
For the title sponsor of the 2017 iHeart Radio Country Music Festival, iHeart Media tasked Hatch with creating a unique interactive space for patrons visiting the outdoor village area and a premium experience for its VIP guests inside the arena. We designed and fabricated a fun creative space for the village experience that featured an […]
Allstate at iHeart 80s Party
For the first every iHeart 80’s Party at the Los Angeles Forum, Hatch partnered with Allstate to create two totally awesome fan experiences. On the concourse entrance of the arena we designed and produced the Totally Awesome 80s Arcade. Fans played classic video games while donning Allstate headbands, took socially shared snapshots in front of […]
Abercrombie & Fitch at Made In America Festival
Roc Nation brought in Hatch to design, fabricate and execute Abercrombie and Fitch’s sponsor and VIP activation at 2018’s Made in America Festival in Philadelphia, PA. As the title sponsor of the festival, Hatch was tasked with providing an impactful brand experience that showcased A&F’s most recent branding campaign. The GA activation allowed for patrons […]
Aarons Furniture at the iHeartRadio Country Festival
Aaron’s Furniture came on as a sponsor for the Outdoor Village for iHeart Radio’s 2017 Country Music Festival in Austin, TX. Hatch was brought on by iHeart Media to design and fabricate their activation. Aaron’s wanted to bring their furniture collection to life as well as provide a oasis for guests as a reprieve from […]