iHeartMedia brought Hatch out the Miami Beach to help produce the 2016 iHeartRadio Summer Pool Party, an all-day party featuring sets by iHeartRadio’s house DJs, including Prostyle and evening performances featuring Flo Rida, DNCE with special guest Hailee Steinfeld, Tinashe, Lukas Graham, Kygo and Jason Derulo.
Hatch designed and integrated the property branding and event signage and produced the red carpet press rooms, VIP lounge, outlet interview studios and broadcast studio.
Additionally, we designed, fabricated and integrated all the sponsor activations at the famous Fontainebleau Miami Beach. Partners of this year’s event included Gold’s Gym®, Ideal Image®, Jersey Mike’s Subs®, SinfulColors, The CW Network, Warner Bros. “Central Intelligence”, and X Out, from the makers of Proactiv®.
Fans could listen to a special iHeartRadio Summer Pool Party broadcast on iHeartMedia and watch an exclusive nationwide 1-hour broadcast special on The CW Network giving music fans across the country the opportunity to experience the highly anticipated annual event.
