Sephora USA, SMC 2024

SMC is Sephora’s most important internal event of the year, bringing together 700+ US Store Managers from across the United States. This year was special, celebrating Sephora’s 25th Anniversary of the first store opening in the US. 700+ managers were invited to spend 2.5 days learning about Field Objectives, Holiday Initiatives, and Brand Storytelling from […]
WB Games GameStop Expo

Hatch was brought on to produce an immersive fan experience for WB Games at the 2017 GameStop EXPO in Las Vegas, Nevada. The 4,500 sq/ft booth was designed to give fans an opportunity for hands on gameplay of five of WB Games biggest titles. Balancing multiple WB Games stakeholders’ asks, Hatch created a custom set […]
The Green Room at CES

Welcome To The Exclusive Traveling Co-Op Lounge at the most influential advertising, and tech events across the globe www.thegreenroomlounge.com Hatch in partnership with AJ Vernet owns and operates the Green Room, an invite only co-op traveling networking lounge and executive dinner series at key event across the United States and abroad. TGRL is the ultimate […]
NFL Players’ Lounge Series

In partnership with the National Football League, Hatch developed a series of marquee events that each drew players and high profile attendees over the course of 3 days. Each Suite gave 8 – 10 existing NFL media partners the opportunity to garner awareness from a variety of influencers in entertainment and sports; each through their […]
NFL Honors Players’ Lounge

The NFL Players’ Lounge Experience redefined current practices of gifting lounges by elevating the standard “grab and bag” warehouse activation to an organic meaningful experience that drove brand affinity, built relationships and provided guests, sponsors and the NFL an opportunity to come together. Hatch partnered with the NFL to create a unique opportunity for guests […]
Mazda 3 Global Launch

The immensely popular Mazda3 got a splashy welcome for its new 2014 model. Partnering with TEN Enthusiast Network, we unveiled a rich metallic red hatchback at a 4th floor loft party steps away from the High Line in New York’s Chelsea district, followed by a killer set by indie veterans Metric. A first for any […]
LG Viper Pop Up

We teamed up with LG Mobile, Sprint and actress Ali Landry to celebrate the debut of the new LG Viper 4G LTE Android smartphone at Home Studios, located in the historic Flatiron/Union Square neighborhoods of New York City. Event goers experienced how technology can be used to bring families together with the introduction of tools […]
LG G3 Global Launch

One of the biggest smartphones of the year, LG globally introduced the world to its eagerly anticipated LG G3 smartphone. With launch events taking place in six cities worldwide — London, New York, San Francisco, Seoul, Singapore and Istanbul — LG pulled out all stops to wow consumers with its best smartphone to date in […]
LG Electronics Godzilla Premier

LG Electronics partnered with Warner Bros. Pictures and Legendary Pictures to host the premiere of one of the summer’s most anticipated films, “Godzilla.” LG rolled out the red carpet for its curved, flexible smartphone, LG G Flex, along with the movie’s cast and filmmakers at the Dolby Theater in Hollywood, to celebrate the most revered […]
Social Underground at SXSW

We teamed up with Samsung, Nerdist Industries & Comixology to host the The SXSW Gaming Expo closing night party at the Palmer Events Center, in Austin, TX. Highlighted by performances from Ra Ra Riot and Youngblood Hawke the free event titled, Social Underground, was presented by Samsung Galaxy. Prior to the show, we hosted the official […]